Secret Pop

Feb 13, 2007

Dog-Eared Pages and Missing Zeroes

When I first moved out on my own at the unfortunate age of 19, I was poor. I didn't live like I was especially poor, but that's what helped make me really poor. When I finally ran out of cash and ran out of credit and never managed to scare up the ingenuity to pull off a major heist, I often spent time flipping through pages of catalogs and marking the things I would in theory buy. For some reason, the mere act of choosing partially sated my desire to actually have. And in a way I could go around feeling as if I already owned these things. I had pointed at them. Circled them with a pen. They were mine.

I am downright grateful I didn't actually acquire the majority of things I once thought I wanted. I no longer have the mountains of mail-order literature stashed away, but I carried a lot of those rags around with me for years mostly as a result of bad filing. They would end up in a box that was filled primarily with magazines with some amount of keepsake value, and I would run into them some amount of time later and think, "Poo. Why would you want to wear that thing?" or "What an absurd upholstery choice." So allowing some time for incubation is probably the most critical factor in staving off bankruptcy for me even now.

Cut to yesterday afternoon when I received Anthropologie's new catalog in the post. It's called print, and it is now my nemesis. With the exception of a few of the furniture pieces and a dumb handbag, I literally want every single thing in this catalog. Maybe I'll outgrow the want. Maybe the colors will grow garish. Or the platform wedge sandals will seem clunky and dated*. Maybe I will join a militant political group and never wear anything but camouflage. But at this very moment, with my current opinions and my current tastes, this catalog is a lesson in the things I don't have. Happily, this retailer isn't a purveyor of more metaphysical items. Or I'd be able to carrot that sentence with the word "all."

This will be the death of me.

Anthropologie Print Volume 1 Issue 1

*No way. That shit never goes out of style.

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